{"id":16,"date":"2026-10-11T12:47:43","date_gmt":"2026-10-11T12:47:43","guid":{"rendered":"https:\/\/exm-publishing-service.de\/?page_id=16"},"modified":"2026-10-12T08:25:48","modified_gmt":"2026-10-12T08:25:48","slug":"writing","status":"publish","type":"page","link":"https:\/\/exm-publishing-service.de\/?page_id=16","title":{"rendered":"Writing"},"content":{"rendered":"\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#E8F4F6;padding-top:70px;padding-right:30px;padding-bottom:70px;padding-left:30px;\">\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#007D94;font-size:13px;\"><strong>TEXTE &#038; REDAKTION<\/strong><\/p>\n\n\n\n<h1 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:57px;\">Texte sind kein F\u00fcllmaterial.<\/h1>\n\n\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#40454B;font-size:19px;\">Ein guter Text hat eine Funktion. EXM Publishing Service entwickelt verst\u00e4ndliche, treffende und zielgerichtete Inhalte.<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#FFFFFF;padding-top:60px;padding-right:30px;padding-bottom:60px;padding-left:30px;\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:42%\">\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"720\" src=\"https:\/\/exm-publishing-service.de\/wp-content\/uploads\/2026\/10\/Editorial-Design-und-Printmedien-\u2013-EXM-Publishing.jpg\" alt=\"Publikationsgestaltung und Redaktion\" class=\"wp-image-11\" srcset=\"https:\/\/exm-publishing-service.de\/wp-content\/uploads\/2026\/10\/Editorial-Design-und-Printmedien-\u2013-EXM-Publishing.jpg 1080w, https:\/\/exm-publishing-service.de\/wp-content\/uploads\/2026\/10\/Editorial-Design-und-Printmedien-\u2013-EXM-Publishing-300x200.jpg 300w, https:\/\/exm-publishing-service.de\/wp-content\/uploads\/2026\/10\/Editorial-Design-und-Printmedien-\u2013-EXM-Publishing-1024x683.jpg 1024w, https:\/\/exm-publishing-service.de\/wp-content\/uploads\/2026\/10\/Editorial-Design-und-Printmedien-\u2013-EXM-Publishing-768x512.jpg 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:58%\">\n\n<h2 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:41px;\">Schreiben mit Anspruch.<\/h2>\n\n\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#40454B;font-size:18px;\">Von der ersten Idee \u00fcber das Briefing bis zur fertigen Fassung. Wir formulieren sachlich, treffend und passend zum jeweiligen Anlass.<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#F5F7F7;padding-top:64px;padding-right:30px;padding-bottom:64px;padding-left:30px;\">\n\n<h2 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:40px;\">Unsere Schreibangebote<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#FFFFFF;padding-top:28px;padding-right:30px;padding-bottom:28px;padding-left:30px;\">\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#007D94;font-size:13px;\"><strong>01<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:26px;\">Werbetexte<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#40454B;\">Texte f\u00fcr Angebote, Webseiten, Brosch\u00fcren und Kampagnen.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#007D94;\"><a href=\"\/?page_id=20\">Mehr erfahren \u2192<\/a><\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#FFFFFF;padding-top:28px;padding-right:30px;padding-bottom:28px;padding-left:30px;\">\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#007D94;font-size:13px;\"><strong>02<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:26px;\">Ghostwriting<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#40454B;\">Unterst\u00fctzung beim Verfassen pers\u00f6nlicher und professioneller Texte.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#007D94;\"><a href=\"\/?page_id=20\">Mehr erfahren \u2192<\/a><\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#FFFFFF;padding-top:28px;padding-right:30px;padding-bottom:28px;padding-left:30px;\">\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#007D94;font-size:13px;\"><strong>03<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#24282C;font-size:26px;\">Reden<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#40454B;\">Reden f\u00fcr besondere Anl\u00e4sse \u2013 auch Trauerreden.<\/p>\n\n\n\n<div style=\"height:8px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#007D94;\"><a href=\"\/?page_id=20\">Mehr erfahren \u2192<\/a><\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"background-color:#101820;padding-top:58px;padding-right:30px;padding-bottom:58px;padding-left:30px;\">\n\n<h2 class=\"wp-block-heading has-text-color has-custom-font-size\" style=\"color:#FFFFFF;font-size:38px;\">Was haben Sie vor?<\/h2>\n\n\n\n<p class=\"has-text-color has-custom-font-size wp-block-paragraph\" style=\"color:#FFFFFF;font-size:17px;\">Erz\u00e4hlen Sie uns von Ihrer Aufgabe. Wir besprechen, wie sich Ihre Idee umsetzen l\u00e4sst.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"\/?page_id=20\" style=\"border-radius:4px;color:#FFFFFF;background-color:#007D94\">Kontakt aufnehmen<\/a><\/div>\n\n<\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>TEXTE &#038; REDAKTION Texte sind kein F\u00fcllmaterial. Ein guter Text hat eine Funktion. EXM Publishing Service entwickelt verst\u00e4ndliche, treffende und [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-16","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/pages\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16"}],"version-history":[{"count":6,"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/pages\/16\/revisions"}],"predecessor-version":[{"id":67,"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=\/wp\/v2\/pages\/16\/revisions\/67"}],"wp:attachment":[{"href":"https:\/\/exm-publishing-service.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}